Apr23
Hyundai Equus
The new Hyundai Equus was released at the New York Auto Show , though it looks nice from the inside and out it still have a cheesy-ness about it! as written before it is meant to do battle with the likes of the Mercedes Benz S-Class, Lexus LS and BMW 7 Series, by the sticker price of $96,000.00? that right!
My only advice for Hyundai to refine the interior a little more, you will never get our $100k for nice care with a Sonata interior (the center computer looks like cheep plastic with a gearshift that came from the Hyundai Sonata.)
I will take that back , You will never get anyone to pay $100k for a Hyundai, No matter what you call it! If you want to play with the likes of Mercedes Benz or BMW you need to put in your Time, Money and craftsmanship just to be considered. Look at Lexus they are lucky they can get $80k for that LS , but they already have a proven recorded of reliability and quality.
Previously posted
If you think the Genesis sedan is nice, wait'll you get a load of Hyundai's home-market luxu-flagship, the Equus. The automaker has one prominently on display here at the New York Auto Show this week, and while it's supposed to merely be a "Look, this is how awesome we can be" thing (there's no plan for the Equus to be sold here at this time), you can bet Hyundai is taking note of people's reactions. Outside, the Equus is more ornate than the Genesis, with a bright grille, highly-polished wheels and a pedestrian-impaling hood ornament. The sheetmetal details are nice, too. We especially dig the subtle fender bulges over the rear wheels.
While that's all well and good, it's inside the cabin where the Equus shows that it's truly meant to do battle against the likes of the Mercedes S-Class, Lexus LS and BMW 7 Series. All the toys are present: push-button start, a console-mounted control interface for the in-car systems, classy wood accents, upmarket switchgear, and even Grey Poupon snack trays for the rear passengers. Oh, those rear passengers get massaging back seats, as well. It's very impressive looking and it stinks of quality. If Hyundai ever decides to gamble and attack the next price segment up from the Genesis sedan, they clearly have the ammo to do so. The Equus is the real deal.
Source: Sports Car Fans
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